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Spreading the Word

Tourism Australia’s dedicated business events unit, Business Events Australia, delivers a range of international activities via key partnership programmes. 

Through one of these programmes, the Advance Program, the 23rd World Congress was granted some support for an in-market activation to increase awareness and interest for international delegates to attend this event in Sydney, Australia.  

We’re excited to have this support from Business Events Australia to help spread the word about the 23rd World Congress globally. 

So, who are Business Events Australia? 

Business Events Australia works closely with the Australian business events industry, delivering insights, partnerships, and opportunities to meet and do business with international business events planners and media. Business Events Australia also has representatives across Australia and internationally that can help event planners and corporates plan, design and coordinate their next business event in Australia. 

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Through Business Events Australia's Advance Program, we were granted support for in-market activations to increase international delegates' awareness and interest to attend the World Congress in Australia.

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